At Abundant Natural Health, our philosophy is simple: create clean, effective & sustainable wellness products that work in harmony with your body and the planet.

We specialise in ocean-sourced, mineral-rich magnesium formulations designed to support skin, muscles, pain and everyday wellbeing. Every product is made with intention, backed by science and gentle enough for sensitive skin and tummies.

But more than that, we live this. Many of our team members manage chronic pain, psoriasis and other skin and pain concerns themselves. We know what it means to seek real relief and that’s why our products are tested and trusted by those who truly need them.

Above all, we put our customers first. Every review, message and story shared shapes our decisions, fuels our formulation and remind us why we do what we do. You’re not just part of our community, you’re the reason we exist.

Collapsible content

Our Magnesium story: from Karratha to you

Abundant Natural Health is proud to be the only company sourcing magnesium directly from bittern streams released during solar salt product in Karratha, in the remote Pilbara region of Western Australia. This extraordinary coastal environment produces a beautifully pure, naturally mineral-rich magnesium. 

Through our partnership with EcoMag, we recover this high-quality magnesium using clean, solar-powered process, repurposing a natural resource that would otherwise go unused. Unlike many others, our magnesium is sourced locally, at the origin, ensuring full traceability, transparency and confidence in its purity. 

Unlike mined magnesium, which can carry unwanted contaminants from ore bodies and requires heavy processing, our ocean-sourced magnesium retains the full spectrum of naturally occurring minerals. By working with the ocean, not against it, we capture a pure, balanced mineral profile that reflects the life force of the sea itself.

This isn’t just local, it’s responsibly harvested, ethically managed and a celebration of sustainable innovation that is uniquely ours.

Sustainability starts at the source

Our sustainability story begins with EcoMag. Their solar-powered, closed-loop process recovers high-purity magnesium without harsh chemicals, invasion extraction or environmental disruption. This protects the land, repurposes what nature gives us and transforms it into something beneficial for both people and the planet.

 

Every step is designed with care:

  • No mining
  • No groundwater disruptions
  • No toxic runoff

 

Beyond sourcing, we’re committed to low-waste manufacturing, recyclable packaging, certified cruelty-free practices and clean, minimal ingredients in every formulation.

Supporting your body means making better choices for the environment too.

From ocean to you: our process

  1. Seawater flows into vast evaporation ponds, forming bittern-rich streams
  2. Over 2 years, the water is naturally dried by the sun concentrating essential minerals
  3. As the water evaporates, pristine solar salt crystallises
  4. From remaining bittern streams, a rich magnesium concentrate is recovered
  5. This magnesium is blended into our product ranges. Clean, effective and ocean-powered.

Thoughtfully made. Naturally kind.

  • Customer-centric formulations, built on feedback and refined by need
  • Certified cruelty free, adhering to strict audits and regulations on an ongoing basis
  • Proudly Australian Owned & Made
  • Full traceability, sourced by Australian suppliers at their origin
  • Sustainable packaging. Recyclable, airless containers and made with 40% PCR material

Why we do what we do

This isn’t just business, it’s personal..

We’ve stood in your shoes. We’ve experienced flare up’s, fatigue and the frustration of not finding something that truly helps. Every product we create is built with empathy, tested with purpose, and designed to be a ease gently into your everyday routine for your wellbeing.

At Abundant Natural Health, we’ll always put people first.

And we’ll always choose better, for you and for the planet we share.